Amazon agency FAQ

Amplify AMZ is a full-service Amazon agency for consumer brands. We run the whole Amazon channel (strategy, advertising, listings, account health and inventory) inside your own Seller Central and Amazon Ads accounts, and we handle suspension and reinstatement cases.

Consumer brands doing $100K+ a month in sales across all channels. You own your brand and have Brand Registry (or want help getting it), and you want one team accountable for the whole Amazon channel.

Partnership pricing depends on your catalog and scope, and we quote it after a free account audit. Reinstatement cases are quoted individually once we read your notice.

Yes. You add us as a secondary user with role-based permissions, and you can change or remove our access at any time. We never ask for primary account credentials.

A dedicated account lead and a small team of Amazon specialists who know your account. You won't be routed through a help desk.

A monthly P&L statement, an advertising performance report and an account health summary, reviewed together on a monthly call. Urgent account issues are reported the same day they're found.

We track organic rank daily for every keyword we spend on. If a keyword's spend isn't lifting organic position, we move the budget to keywords that will.

The US, Canada, UK, Germany and Australia.

You grant user permissions and we confirm goals, margins and priorities. Next, we audit your listings, advertising, account health, inventory and compliance line by line. Then we write a 90-day plan with revenue, margin and ad targets, start running the account daily and send your first monthly report.

We review your account before the call, then spend 30 minutes walking you through the three things we'd fix first, whether or not you hire us.

Yes. Every partnership follows Amazon's Seller Code of Conduct and program policies. We never buy, incentivize, filter or solicit reviews outside Amazon's Request a Review feature and Amazon Vine, and we don't use rank-boosting services or fake purchases.

In most cases, a specialist reviews your notice within the first hour, and your Plan of Action is submitted within 12 hours. Amazon's response time varies, and complex cases can take longer.

Email your suspension notice to support@amplifyamz.com with "URGENT" in the subject line. A specialist will review it, usually within the hour.

No. Amazon makes the final decision, and anyone who guarantees an outcome is overpromising. What we can promise is a case built on the real root cause, which gives an appeal its best chance.

Yes. Many of our cases start after a rejected appeal. We find what the first appeal missed and strengthen the resubmission.

The suspension or violation notice, any previous appeals and Amazon's replies, and any invoices or documents Amazon asked for.

No. Every Plan of Action is written for your case: the root cause, the corrective actions you've taken, and the preventive measures that make a repeat unlikely.

We've completed 350+ seller account reinstatements and 500+ ASIN and listing recoveries.

Common causes are policy violations, IP complaints, authenticity concerns, missing compliance documentation and performance flags. We review the notice, find the exact cause and prepare the documents Amazon asks for.

Holds usually trace back to a suspension, a performance review, a policy concern or a reserve balance. We identify the specific reason, close out open issues and follow the correct path to get the funds released.

Every case ends with a prevention plan. Partnership clients also get daily account health monitoring, so problems are caught before they become suspensions.

We quote each case after reading your notice, because the work depends on the violation and what's already been filed.